:root {
  --paper: #fff;
  --ink: #0b0b0c;
  --graphite: #2e2e33;
  --gray: #6e6e75;
  --soft: #f3f2ef;
  --line: #dcdad5;
  --strong: #b9b6af;
  --display: "Instrument Serif", Georgia, serif;
  --text: "Montserrat", Arial, sans-serif;
  --max: 1120px;
}
* {
  box-sizing: border-box;
}
html {
  scroll-behavior: smooth;
}
body {
  margin: 0;
  color: var(--ink);
  background: var(--paper);
  font-family: var(--text);
  font-size: 16px;
  line-height: 1.65;
  -webkit-font-smoothing: antialiased;
}
.wrap {
  max-width: var(--max);
  margin: auto;
  padding-inline: 24px;
}
.logo {
  font: 400 26px var(--display);
  text-decoration: none;
}
.logo i,
h1 i,
h2 i {
  font-weight: 400;
}
section {
  padding: 96px 0;
  border-bottom: 1px solid var(--line);
}
h1,
h2 {
  font-family: var(--display);
  font-weight: 400;
  line-height: 1.04;
  letter-spacing: -0.018em;
  margin: 0 0 24px;
  text-wrap: balance;
}
h1 {
  font-size: clamp(52px, 8vw, 94px);
  max-width: 15ch;
}
h2 {
  font-size: clamp(42px, 6vw, 68px);
  max-width: 18ch;
}
h3 {
  font-size: 17px;
  margin: 0 0 10px;
}
.label {
  font-size: 11px;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--gray);
  padding-bottom: 13px;
  border-bottom: 1px solid currentColor;
  margin: 0 0 42px;
}
.lead {
  font-size: 19px;
  line-height: 1.55;
  color: var(--graphite);
  max-width: 66ch;
}
.black {
  background: var(--ink);
  color: #fff;
}
.black .label {
  color: #aaa;
}
.black .lead {
  color: #cacaca;
}
.soft {
  background: var(--soft);
}
.btn {
  display: inline-block;
  border: 1px solid var(--ink);
  background: var(--ink);
  color: #fff;
  padding: 15px 28px;
  text-decoration: none;
  font: 600 14px var(--text);
  border-radius: 1px;
  cursor: pointer;
}
.btn:hover {
  background: var(--graphite);
}
.btn.light {
  background: #fff;
  color: var(--ink);
  border-color: #fff;
}
.hero {
  min-height: 100vh;
  display: flex;
  align-items: end;
}
.hero-inner {
  width: 100%;
  padding-top: 80px;
  padding-bottom: 70px;
  background: radial-gradient(
    circle at 100% 0,
    rgba(255, 255, 255, 0.08),
    transparent 32%
  );
}
.hero .btn {
  margin: 20px 0 55px;
}
.numbers {
  display: flex;
  flex-wrap: wrap;
  border-top: 1px solid #555;
  padding-top: 28px;
  gap: 45px;
}
.numbers div {
  padding-right: 45px;
  border-right: 1px solid #555;
}
.numbers div:last-child {
  border: 0;
}
.numbers b {
  display: block;
  font: 400 42px var(--display);
}
.numbers span {
  font-size: 11px;
  text-transform: uppercase;
  letter-spacing: 0.12em;
  color: #aaa;
}
.profile {
  display: grid;
  grid-template-columns: 42% 1fr;
  gap: 80px;
  align-items: center;
}
.photo {
  position: relative;
}
.photo img {
  width: 100%;
  aspect-ratio: 4/5;
  object-fit: cover;
  filter: saturate(0.72) contrast(0.96);
}
.photo:after {
  content: "";
  position: absolute;
  inset: 0 0 30px;
  pointer-events: none;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='180' height='180'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.8' numOctaves='4'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='.25'/%3E%3C/svg%3E");
  mix-blend-mode: overlay;
}
.photo small {
  display: block;
  margin-top: 12px;
  color: var(--gray);
  font-size: 11px;
  text-transform: uppercase;
  letter-spacing: 0.1em;
}
.facts {
  border-top: 1px solid var(--line);
}
.facts p {
  display: flex;
  justify-content: space-between;
  gap: 20px;
  margin: 0;
  padding: 18px 0;
  border-bottom: 1px solid var(--line);
}
.facts span {
  color: var(--gray);
  font-size: 13px;
  text-align: right;
}
blockquote {
  font: 400 34px/1.22 var(--display);
  margin: 40px 0 0;
  padding-top: 30px;
  border-top: 2px solid var(--ink);
}
.list-grid,
.three,
.qcm,
.steps,
.plans {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  margin-top: 46px;
}
.list-grid p {
  margin: 0;
  padding: 24px;
  border: 1px solid var(--line);
  margin: -1px 0 0 -1px;
  background: #fff;
}
.list-grid p:before,
.crosses p:before {
  content: "×";
  margin-right: 12px;
}
.statement {
  max-width: none;
  padding: 26px 0;
  margin: 45px 0;
  border-block: 1px solid var(--strong);
  font-size: 18px;
}
.statement small {
  display: block;
  color: var(--gray);
}
.sixty {
  display: flex;
  align-items: center;
  gap: 35px;
  margin: 65px 0;
}
.sixty > b {
  font: 400 clamp(100px, 18vw, 210px)/0.75 var(--display);
}
.sixty p {
  font-size: 20px;
}
.sixty span {
  display: block;
  color: var(--gray);
  font-size: 15px;
}
.three {
  gap: 0;
  border: 1px solid var(--line);
}
.three article,
.qcm article,
.steps article {
  padding: 32px;
  border-right: 1px solid var(--line);
  background: #fff;
}
.three article:last-child,
.qcm article:last-child,
.steps article:last-child {
  border: 0;
}
.three em,
.qcm em,
.plans em {
  font: 400 48px var(--display);
  color: var(--strong);
}
.center {
  text-align: center;
}
.center h2,
.center .narrow {
  margin-inline: auto;
}
.crosses {
  display: grid;
  grid-template-columns: 1fr 1fr;
  max-width: 850px;
  margin: 48px auto;
}
.crosses p {
  text-align: left;
  padding: 20px;
  border-bottom: 1px solid #444;
  margin: 0;
  color: #ccc;
}
.qcm {
  border: 1px solid var(--line);
}
.qcm small,
.steps small {
  display: block;
  text-transform: uppercase;
  letter-spacing: 0.13em;
  color: var(--gray);
  font-size: 10px;
}
.qcm h3 {
  font: 400 36px var(--display);
}
.cases-intro {
  margin-bottom: 64px;
}
.cases {
  border-top: 1px solid #444;
}
.client-case {
  display: grid;
  grid-template-columns: 42% 1fr;
  gap: 64px;
  align-items: center;
  padding: 72px 0;
  border-bottom: 1px solid #444;
}
.client-case.reverse .case-media {
  order: 2;
}
.case-media {
  margin: 0;
}
.case-media img,
.case-media video {
  display: block;
  width: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  filter: saturate(0.78) contrast(0.96);
}
.case-media figcaption {
  margin-top: 12px;
  color: #aaa;
  font-size: 10px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}
.case-copy h3 {
  margin-bottom: 22px;
  font: 400 clamp(38px, 5vw, 58px) / 1.05 var(--display);
}
.case-copy > p {
  color: #c9c9c9;
}
.case-location {
  margin-bottom: 12px;
  color: #999 !important;
  font-size: 10px;
  font-weight: 600;
  letter-spacing: 0.15em;
  text-transform: uppercase;
}
.case-myth {
  font: 400 29px / 1.2 var(--display);
  color: #fff !important;
}
.case-metrics {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  margin: 30px 0;
  border-block: 1px solid #555;
}
.case-metrics div {
  padding: 22px 16px 20px 0;
}
.case-metrics b {
  display: block;
  font: 400 33px / 1 var(--display);
}
.case-metrics span {
  display: block;
  margin-top: 9px;
  color: #aaa;
  font-size: 10px;
  line-height: 1.4;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}
.case-resolved {
  padding-top: 22px;
  border-top: 1px solid #444;
  font-size: 13px;
}
.case-proof {
  width: min(100%, 430px);
  margin: 26px 0;
  border: 1px solid #555;
}
.steps {
  border: 1px solid var(--line);
  margin-bottom: 30px;
}
.steps ul,
.plans ul,
.fit ul {
  list-style: none;
  padding: 0;
  margin: 24px 0;
}
.steps li,
.plans li,
.fit li {
  font-size: 13.5px;
  padding: 10px 0 10px 20px;
  border-bottom: 1px solid var(--line);
  position: relative;
}
.steps li:before,
.plans li:before,
.fit li:before {
  content: "—";
  position: absolute;
  left: 0;
}
.plans {
  align-items: start;
  gap: 16px;
}
.plans article {
  background: #fff;
  border: 1px solid var(--line);
  padding: 28px;
}
.plans .selected {
  border: 2px solid var(--ink);
  position: relative;
}
.plans .selected > small:first-child {
  position: absolute;
  right: 0;
  top: 0;
  background: var(--ink);
  color: #fff;
  padding: 6px 9px;
  text-transform: uppercase;
  letter-spacing: 0.1em;
  font-size: 9px;
}
.plans .ideal {
  font-size: 12px;
  color: var(--gray);
  padding-top: 15px;
  border-top: 1px solid var(--line);
}
.plans .btn {
  width: 100%;
  text-align: center;
}
.calculator {
  max-width: 900px;
}
.fields {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 22px;
  margin: 45px 0 28px;
}
.fields label {
  font-size: 12px;
  color: var(--gray);
}
input {
  display: block;
  width: 100%;
  padding: 12px 0;
  border: 0;
  border-bottom: 1px solid var(--strong);
  font: 15px var(--text);
  background: transparent;
}
input:focus {
  outline: 0;
  border-color: var(--ink);
}
#error {
  color: #8b1717;
}
#result {
  margin-top: 35px;
  padding: 28px;
  background: var(--soft);
}
.result-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 24px;
  margin-top: 20px;
}
.result-grid b {
  font: 400 38px var(--display);
}
.fit {
  display: grid;
  grid-template-columns: 1fr 1fr;
  border: 1px solid var(--line);
  padding: 0;
}
.fit article {
  padding: 38px;
}
.fit article + article {
  border-left: 1px solid var(--line);
}
.fit h2 {
  font-size: 38px;
}
.guarantee {
  margin-top: 70px;
  padding: 60px;
}
.guarantee p:last-child {
  max-width: 75ch;
  color: #ccc;
}
.final {
  text-align: center;
  padding-block: 140px;
}
.final h2 {
  max-width: 16ch;
  margin-inline: auto;
}
.final .btn {
  margin-top: 18px;
}
footer {
  padding: 38px 0;
}
footer .wrap {
  display: flex;
  justify-content: space-between;
  align-items: center;
}
footer p,
footer small {
  margin: 0;
  font-size: 12px;
  color: var(--gray);
}
@media (max-width: 800px) {
  section {
    padding: 64px 0;
  }
  .profile {
    grid-template-columns: 1fr;
    gap: 45px;
  }
  .client-case {
    grid-template-columns: 1fr;
    gap: 34px;
    padding: 52px 0;
  }
  .client-case.reverse .case-media {
    order: 0;
  }
  .case-media {
    max-width: 520px;
  }
  .profile .photo {
    max-width: 470px;
  }
  .list-grid,
  .three,
  .qcm,
  .steps,
  .plans {
    grid-template-columns: 1fr;
  }
  .three article,
  .qcm article,
  .steps article {
    border-right: 0;
    border-bottom: 1px solid var(--line);
  }
  .logos {
    grid-template-columns: repeat(2, 1fr);
  }
  .fields,
  .fit {
    grid-template-columns: 1fr;
  }
  .fit article + article {
    border-left: 0;
    border-top: 1px solid var(--line);
  }
  .sixty {
    align-items: flex-start;
    flex-direction: column;
  }
  .facts p {
    flex-direction: column;
  }
  .facts span {
    text-align: left;
  }
  .plans {
    gap: 18px;
  }
  .crosses {
    grid-template-columns: 1fr;
  }
}
@media (max-width: 520px) {
  h1 {
    font-size: 49px;
  }
  h2 {
    font-size: 42px;
  }
  .numbers {
    gap: 20px;
  }
  .numbers div {
    width: 100%;
    border-right: 0;
    border-bottom: 1px solid #444;
    padding-bottom: 18px;
  }
  .numbers div:last-child {
    border: 0;
  }
  .logos img {
    height: 95px;
  }
  .guarantee {
    padding: 38px 24px;
  }
  .result-grid {
    grid-template-columns: 1fr;
  }
  .case-metrics {
    grid-template-columns: 1fr;
  }
  .case-metrics div + div {
    border-top: 1px solid #444;
  }
  footer .wrap {
    flex-direction: column;
    align-items: flex-start;
    gap: 10px;
  }
}